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Our Core Values

Sharing our passion for hiking.
Do you consider yourself mostly a day hiker? If so, Hike It Off Magazine is written exclusively for you! One of the first magazines to focus solely on day hiking, we are proud to bring you curated gear reviews, expert advice, inspiring interviews, in depth trail coverage, and all things day hiking related. We hand-select our partners to ensure they align with our core values and mission statement and add a significant value to day hiking.
Our commitment to ​Leave No Trace Principles is evident not only in our core values but in our 100% digital magazine and marketing. As much as we would love to provide a print version of our magazine, we feel printing all that paper and shipping all those magazines goes against what we support. We also believe the outdoors are for everyone, regardless of body size, race, sexual orientation,  disabilities, religion, sex, social class, or age. 
Who we are.
To share the vibe and healing energy of hiking and inspire deep-rooted connections to the
-Share the many positive benefits of hiking.
-Help hikers to become nature enthusiasts who care about the preservation of trails, so that all
those who hike after us can enjoy the trails in the same splendor for years to come.
-Emphasize Leave No Trace Priciples.
We are wife and husband, Publisher and Creative Director, aka Chief Lollygagger, lovers of all
things hiking. In 2014, we created a stylish and successful clothing brand for hikers, and now we
bring day hikers the very first magazine exclusively for them.